Tata Nexon: The Mid-Size SUV That Continues to Shatter Records

New Delhi, December 2, 2025 – Tata Motors’ Nexon compact SUV has once again demonstrated its unwavering popularity, emerging as one of the top contenders in the passenger vehicle sales charts for November 2025. While Maruti Suzuki still commands the overall market lead, the Nexon’s performance is a major success story, with the model consistently challenging the top-selling models from rivals like Maruti Suzuki, Hyundai, and Mahindra.

Dominating the SUV Space

The Tata Nexon, which includes both the Internal Combustion Engine (ICE) and the highly successful Nexon EV versions, has established itself as the preferred choice in India’s highly competitive compact SUV segment. This consistent demand has propelled it ahead of many high-volume models from other manufacturers.

In November 2025, Tata Motors reported a robust 22% year-on-year growth in its domestic passenger vehicle sales, selling 57,436 units in total. The Nexon and Punch models remain the primary drivers of this growth, showcasing Tata’s strategic success with its SUV-heavy portfolio.

Key Factors Driving Nexon’s Success

The Nexon’s enduring appeal can be attributed to a powerful blend of key features that resonate deeply with the modern Indian buyer:

• Unmatched Safety Rating: The Nexon was a pioneer in safety, being the first Indian car to achieve a 5-star GNCAP safety rating. This legacy of safety continues to be a massive draw for family buyers.
• Multi-Powertrain Strategy: The availability of petrol, diesel, and a leading Electric Vehicle (Nexon EV) version allows the Nexon to cater to a vast customer base with diverse fuel preferences. The EV segment, in particular, saw a massive 52.1% growth for Tata Motors in November.
• Constant Refresh: Tata Motors consistently updates the Nexon, introducing new features and editions—like the recent Red #DARK edition with ADAS safety technology—to keep the model modern and appealing.

The Competitive Landscape

While the Nexon’s individual performance is stellar, the overall market remains intensely competitive. In the November 2025 sales chart, the top positions for overall car sales were dominated by a fierce three-way battle between Maruti Suzuki, Hyundai, and Tata Motors:

Note: The overall brand sales figures show Maruti Suzuki leading the domestic market, followed by a tight race between Tata, Hyundai, and Mahindra for the subsequent ranks.

The strong showing from rivals, with Maruti Suzuki posting its highest-ever monthly sales and Hyundai and Mahindra posting very strong numbers, highlights the Nexon’s achievement. By outselling all models from these brands individually—a feat it achieved in previous months like September 2025 with over 22,500 units sold—the Nexon solidifies its position as an ‘A-List’ volume driver.

Tata Motors’ Growing Influence

The Nexon’s sustained success is part of a larger trend of Tata Motors establishing itself as a dominant force. The company’s focus on SUVs, with the Nexon and Punch being twin pillars of its sales strategy, has yielded impressive market share gains. This ongoing battle with established players confirms that Tata Motors has successfully transformed from a challenger to a consistent market leader in key segments, marking a major shift in the Indian automotive narrative.