Twitter Verification Update: Twitter has launched its updated account verification program. Earlier, every account had a blue tick, but now there is a development in which some accounts have turned Gold. Gold check for companies, grey check for government, blue for individuals (celebrity or not) and all verified accounts will be manually authenticated before the check activates.
Earlier on 26 November, CEO Elon Musk, took to the microblogging site to make the announcement. “Sorry for the delay, we’re tentatively launching Verified on Friday next week,” he had posted. He had earlier tweeted about the usage of different colors for different organizations and individuals but fleshed out the details just recently.
The microblogging platform’s ‘Twitter Blue’ subscriptions rolled out despite warnings from Twitter’s trust and safety staff. Soon afterwards, numerous ‘verified’ accounts began to impersonate well-known personalities or brands. The chaos began with a fake Nintendo account, which posted the image of the well-known game character Mario raising a middle finger at the Twitter bird.
Musk had taken the matter into his own hands and tweeted that any account that tried to impersonate someone else would be disabled unless its user declared it as a parody account. Coming to the current multi-colored verification system, Musk called it ‘painful, but necessary’. He claimed that a ‘longer explanation’ of how the system would work would come out ‘next week’.
Since Elon Musk‘s acquisition of Twitter, formed in 2006 with headquarters in San Francisco, California, for 44 billion in late October. The world’s richest man made changes to the company’s daily operations, which included firing two-thirds of Twitter’s workforce in addition to executives who were in charge of the platform’s censorship, privacy, and cyber security.
On December 9, the company began working on a software update, according to Musk, that will inform users whether they have been “shadow banned” and why. “Twitter is working on a software update that will show your true account status, so you know clearly if you’ve been shadow banned, the reason why and how to appeal,” he had tweeted.