Flipkart’s Big Billion Days 2025: iPhone 16 Pro Max Under ₹1 Lakh

Flipkart has officially announced the dates for its much-awaited annual shopping extravaganza, the Big Billion Days sale, which is set to begin on September 23. This year’s sale is generating immense buzz, particularly for a potential flagship deal that has tech enthusiasts and consumers on the edge of their seats: the possibility of the iPhone 16 Pro Max dropping below the ₹1 lakh price point.

The Anticipation: A First-Time Price Drop

The prospect of a premium device like the iPhone 16 Pro Max being available for a five-digit price tag is a game-changer. At its launch, the 256GB variant of the iPhone 16 Pro Max was priced at ₹1,44,900. While the exact final price is yet to be revealed, Flipkart’s promotional materials have hinted at a price “from xx,xxx,” which strongly suggests it will fall under ₹1,00,000. This marks a historic first for the device and a significant opportunity for consumers who have been waiting for the right moment to upgrade to a top-tier Apple smartphone.

A Strategic Move in a Competitive Market

The timing of the sale is no coincidence. It’s set to begin just days after Apple’s highly anticipated iPhone 17 series launch, which is expected to result in the discontinuation of the iPhone 16 Pro models from Apple’s official store. This strategic move by Flipkart aims to capitalize on the a strong demand for the now-previous generation flagship, offering what could be one of the last chances for consumers to purchase a brand-new iPhone 16 Pro Max at a heavily discounted price before stocks run out.

More Than Just a Price Drop: The Fine Print

It’s important to remember that these massive discounts are often the result of a combination of offers. While the headline price is enticing, the final effective price will likely be achieved by stacking various deals. These include:

• Bank Discounts: Flipkart has a history of partnering with major banks to offer instant discounts on credit and debit card transactions. This year, partnerships with Axis Bank and ICICI Bank are expected to provide an additional 10% off.
• Exchange Offers: Customers can avail themselves of a significant trade-in value by exchanging their old smartphones, which can bring the final price down considerably.
• No-Cost EMI: To make the high-value purchase more accessible, Flipkart will likely offer no-cost EMI options, allowing buyers to pay for their new iPhone in easy monthly installments without incurring any interest.

Beyond iPhones: A Sale for All

While the iPhone 16 Pro Max is a major highlight, the Big Billion Days sale is known for its wide-ranging offers across multiple categories. Shoppers can expect steep discounts on a variety of other electronics, including:

• Other Smartphones: Deals are also anticipated on other popular devices, such as the iPhone 16 and Samsung Galaxy S24, which will also see significant price cuts.
• Laptops and Tablets: Intel-powered laptops and the Samsung Galaxy Tab S11 series are among the devices teased for special offers.
• Home Appliances and TVs: Big-ticket items like washing machines and smart TVs are also set to be available at highly competitive prices.

With rival Amazon’s Great Indian Festival also kicking off on the same day, the stage is set for a fierce competition that is expected to benefit consumers with even more aggressive pricing and deals. For those who have been planning a major purchase, Flipkart’s Big Billion Days 2025 is shaping up to be a shopping event not to be missed.