
New Delhi, january 17, 2026: The global sensation surrounding Mega Power Star Ram Charan has reached a new fever pitch. His latest musical offering, “Chikiri Chikiri” from the upcoming magnum opus Peddi, has officially shattered digital records, cementing its status as a historic chartbuster in Indian cinema.
Released as the first single from the rural sports drama directed by Buchi Babu Sana, the song has achieved a feat rarely seen in the industry, crossing the 200 million views milestone across five languages in record time.
The success of “Chikiri Chikiri” is not just about the numbers; it is about the sheer speed and scale of its reception. Within just 24 hours of its release, the track garnered over 46 million views, surpassing previous single-day records held by major Indian hits like Shah Rukh Khan’s Zinda Banda and Allu Arjun’s Kissik.
The song’s “unique record” is a result of a powerhouse collaboration. Composed by Academy Award-winner AR Rahman, the track features the soulful yet high-energy vocals of Mohit Chauhan. The composition blends a rustic folk rhythm with a modern celebratory vibe, making it an instant earworm.
Visually, the song is a treat for fans. Choreographed by Jani Master, it highlights Ram Charan’s effortless grace and “swag,” paired with the magnetic screen presence of leading lady Janhvi Kapoor. The raw, organic feel of the visuals—shot in real locations without the use of VFX or AI—has added a layer of authenticity that resonated deeply with the audience.
Unlike many modern tracks that rely on digital polish, Peddi’s first single thrives on its “grounded” energy. It serves as the perfect introduction to Ram Charan’s character in the film—a rugged, high-stakes sports drama set against a rural backdrop.
Industry experts suggest that the song’s success has provided massive momentum for the film’s producer, Venkata Satish Kilaru, and the production house Vriddhi Cinemas. It has successfully turned Peddi from a highly anticipated project into a must-watch global event.
“The trio of Ram Charan, Buchi Babu Sana, and AR Rahman has set a new benchmark for musical promotions in India,” stated the production team in a recent celebratory update.
With the “Chikiri Chikiri” wave still going strong, the anticipation for the film’s theatrical release is at an all-time high. Peddi is scheduled to hit cinemas worldwide on March 27, 2026. Featuring a stellar cast including Shiva Rajkumar, Divyendu Sharma, and Jagapathi Babu, the film is expected to be a landmark release in the pan-Indian circuit.