
New Delhi, December 10, 2025: A unique and hilarious take on budget travel has captured the imagination of social media users, after a man posted himself driving an auto-rickshaw creatively decked out like an IndiGo airplane with the caption, “Delhi se Bhopal le chalo” (Take me from Delhi to Bhopal). The video, which quickly went viral on Instagram, offered a lighthearted commentary on long-distance travel and low-cost carriers.
The now-famous auto-rickshaw was given a complete airline makeover. The vehicle was painted in the signature blue and white colours of the IndiGo airline, complete with a makeshift tail fin and what appeared to be the airline’s logo strategically placed on the sides and front. This clever customization turned the humble three-wheeler into a miniature, grounded ‘flight.’
The video showed the man, presumably the ‘pilot’ or ‘driver,’ sitting in the auto with the tongue-in-cheek destination request: Delhi to Bhopal. The approximately 750-kilometre journey is typically undertaken by train, bus, or actual flight, making the prospect of covering it in an auto-rickshaw—an inter-city transport staple—an absurdly humorous idea.
The post resonated instantly with users, tapping into the common experience of Indian travellers. It drew hundreds of thousands of views, shares, and comments from people appreciating the man’s creativity and sense of humour.
While the initial news focused on the Instagram post, the story gained further traction as the real IndiGo airline acknowledged the viral content. The company, known for its active social media presence, gave a nod to the driver’s creativity with an official, playful response. This quick, appreciative reply from the brand helped keep the story buzzing and highlighted the positive engagement that brands can have with user-generated content.
The “IndiGo Auto” phenomenon is more than just a funny video; it’s a reflection of Indian society’s love for innovation, humour, and the spirit of making the best of everyday life. It serves as a great example of how simple, creative acts can instantly go viral and provide a moment of shared joy and laughter across the country.