Google Pixel 10 Series: New Upgrade Plan Offers Guaranteed Buyback & Low EMIs in India

New Delhi, December 20, 2025 — Google has officially introduced its Pixel Upgrade Program in India, a new financing and device lifecycle initiative aimed at making its premium smartphones more accessible. Launched in collaboration with Cashify, Bajaj Finance Ltd., and HDFC Bank, the program allows tech enthusiasts to switch to the latest Pixel model every year through a structured and affordable monthly plan.

How the Program Works

The initiative is built around a 24-month no-cost EMI structure, with monthly payments starting at just ₹3,333. This program covers the entire current flagship lineup, including:

• Pixel 10
• Pixel 10 Pro
• Pixel 10 Pro XL
• Pixel 10 Pro Fold

The primary draw is the assured buyback guarantee. Unlike traditional trade-ins where the value fluctuates based on minor scratches, Google’s program protects the buyback value regardless of physical condition, provided the device powers on and passes basic functional checks.

The 4-Step Enrollment Process

To join the program, customers can follow these steps:

1. Selection: Choose any eligible Pixel 10 series model.
2. Purchase: Visit an authorized partner retail store and buy the device using a 24-month no-cost EMI via HDFC or Bajaj Finance.
3. Registration: Enroll in the program on the Cashify website within 30 days of purchase.
4. Upgrade: After paying a minimum of 9 installments (and before the 15th), you become eligible to trade in your phone for the next model.

When you decide to upgrade, Cashify credits your bank account with the remaining balance of your original loan. This allows you to close the old loan without any pre-closure charges and start a fresh EMI cycle for the newest Pixel.

Exclusive Launch Benefits

In addition to flexible financing, Google is offering a suite of “extra perks” to sweeten the deal:

Why This Matters for Indian Consumers

For a long time, the high upfront cost of flagship devices has been a barrier for many in India. By shifting from a “ownership stress” model to a “subscription-like” ritual, Google is targeting value-conscious buyers who want the latest AI features—like Gemini Advanced—without the resale “drama” or depreciation nightmares.

The program is set to run until June 30, 2026, across major retail outlets in the country. With this move, Google is clearly signaling its intent to make the Pixel a long-term habit for Indian users rather than a one-time splurge.