Samsung India Unveils ‘Big TV Days’ with Premium AI-Powered TVs and Exclusive Offers

Gurugram, January 3, 2025 – Samsung India, the country’s leading consumer electronics brand, has announced its much-awaited ‘Big TV Days’ campaign, offering incredible deals on its premium range of AI-powered televisions. The campaign, which runs from January 3 to January 31, 2025, is aimed at providing consumers with an unparalleled home entertainment experience this New Year and Republic Day season.  

Unleash the Power of AI with Samsung’s Premium TVs

Samsung’s ‘Big TV Days’ campaign showcases its cutting-edge television technology, including Neo QLED 8K, Neo QLED 4K, OLED, and 4K UHD TVs. These televisions are powered by advanced AI processors that deliver stunning picture quality, immersive sound, and seamless smart connectivity.  

• Neo QLED 8K and 4K TVs: These TVs utilize Quantum Mini LEDs for precise light control, resulting in incredible contrast and lifelike picture quality. The Neural Quantum Processor 8K/4K uses AI-based upscaling to optimize content for the best possible viewing experience, regardless of the original source quality.  
• OLED TVs: Samsung’s OLED TVs offer deep blacks, pure whites, and vibrant colors for a truly cinematic viewing experience. Powered by the Neural Quantum Processor 4K, these TVs deliver exceptional picture quality with AI-based optimization.  
• 4K UHD TVs: These TVs offer stunning 4K resolution and HDR support for incredible detail and clarity. With PurColor technology, these TVs deliver a wide range of colors for a vibrant and immersive viewing experience.  

Exclusive Offers and Unbeatable Deals

During the ‘Big TV Days’ campaign, consumers can take advantage of a variety of exciting offers and unbeatable deals, including:

• Up to 20% cashback: Consumers can receive up to 20% cashback on select TVs, making it even more affordable to upgrade their home entertainment setup.  
• Free Samsung TVs and soundbars: With select purchases, consumers can receive free Samsung TVs worth up to ₹204,990 and soundbars worth up to ₹99,990, further enhancing their viewing and audio experience.  
• Zero down payment and easy EMIs: To make it easier for consumers to purchase their dream TV, Samsung is offering zero down payment options and easy EMI schemes with tenures of up to 30 months.  

Experience the Future of Home Entertainment

Samsung’s AI-powered TVs offer a range of innovative features that enhance the viewing experience, including:

• AI Upscaling: This technology uses AI to upscale content to the highest possible resolution, ensuring that everything you watch looks its best.  
• Object Tracking Sound: This technology delivers immersive 3D audio that follows the action on screen, creating a more realistic and engaging viewing experience.  
• Smart Hub: Samsung’s Smart Hub provides access to a wide range of streaming services, apps, and games, making it easy to find something to watch or play.  
• MultiView: This feature allows you to watch two different sources at the same time, making it perfect for multitasking or watching sports with friends.  

Where to Buy

These exciting offers are available on Samsung.com, leading online portals, and select retail stores across India. Consumers can visit their nearest Samsung retailer or log on to Samsung.com to learn more about the ‘Big TV Days’ campaign and take advantage of these incredible deals.  

Samsung Knox for Enhanced Security

Samsung’s commitment to providing a secure and worry-free entertainment experience is evident in its integration of Samsung Knox, a multi-layered security platform that protects the TV from potential threats and vulnerabilities. This ensures that consumers can enjoy their favorite content with peace of mind.  

Redefining Home Entertainment in India

Samsung’s ‘Big TV Days’ campaign reflects its commitment to redefining home entertainment in India. By offering incredible deals on its premium AI-powered TVs, Samsung is making it easier for consumers to experience the future of television. With stunning visuals, immersive sound, and seamless smart connectivity, Samsung’s TVs are transforming living spaces into cinematic hubs.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry, and LED solutions.