
New Delhi, November 29, 2025: A short, powerful video is sweeping social media, sparking an essential and often painful conversation about men’s mental health and the hidden pressure to be the sole financial provider. The video, titled with the raw question, “Gareeb beta ko kaun pyaar karta hai?” (Who loves a poor son?), has resonated deeply with thousands, highlighting the sensitive issue of conditional love within families.
The viral clip features an emotional personal account from a young man who describes the stark difference in how he was treated by his family after quitting his job. He recounts the warmth and affection—like his mother lovingly offering him extra rotis (Indian bread)—when he was earning and contributing financially. However, just three days after being jobless, the atmosphere shifted.
He narrates a moment at the dinner table where, upon asking for more food, his father’s response was blunt and devoid of the previous affection, making him feel like an unwanted burden.
“If you have no money, if you are jobless or don’t earn, then even your family won’t respect you,” he concludes in the video, a visibly upset plea for young men to prioritize financial stability. “Earn money. Do whatever it takes. If you have money, you’ll be respected, otherwise not.”
The video has become a lightning rod for a broader societal truth: for many men, their worth is tragically tied to their earning potential. This deep-rooted cultural belief creates the “Provider Trap,” where a man’s value, respect, and even affection in the family are often conditional upon his financial contribution.
This expectation to be the family’s rock—always strong, always earning—forces men to suppress emotional vulnerability. It creates a silence around stress, anxiety, and depression that can become toxic. The viral video brings this hidden reality to the forefront: that losing a job or facing financial hardship can feel like losing one’s entire identity and place in the family structure.
The response to the video has been overwhelming, with thousands of users agreeing with the painful truth presented.
This viral moment serves as a powerful reminder that men, too, need unconditional love, a supportive environment, and the freedom to express their mental and emotional struggles without fear of losing respect. It highlights the urgent need to redefine manhood beyond mere financial success and foster a culture where men are valued simply for who they are, not just for what they provide.