Assi Day 6: Taapsee Pannu’s Social Drama Hits New Low

New Delhi, February 26, 2026: The Taapsee Pannu-starrer Assi, directed by Anubhav Sinha, is witnessing a challenging run at the domestic box office. Despite receiving critical acclaim and tackling a sensitive, hard-hitting social issue, the film’s earnings have seen a steady decline as it nears the end of its first week.

On its sixth day (Wednesday), the courtroom drama recorded its lowest single-day collection since its release, signaling a struggle to maintain momentum during the weekdays.

Assi Day 6 Box Office Report

According to early trade estimates and industry tracker Sacnilk, Assi earned approximately ₹42 lakh to ₹55 lakh on Wednesday. This marks a significant dip from its Tuesday collection of ₹85 lakh, which had benefited slightly from discounted ticket prices (Blockbuster Tuesday).

The film’s total domestic net collection now stands at approximately ₹6.17 crore to ₹6.3 crore. With an average Hindi occupancy of around 6.5% to 7.3%, the film is finding it difficult to draw audiences to the theaters despite positive word-of-mouth.

Day-wise Collection Breakdown (India Net)

A Gritty Narrative Amidst Growing Competition

Assi (the title refers to the 80 cases of sexual assault reported daily in India) marks the third collaboration between Taapsee Pannu and director Anubhav Sinha, following their successful ventures Mulk and Thappad.

The film features an ensemble cast including:

• Taapsee Pannu as Advocate Raavi
• Kani Kusruti as the survivor, Parima
• Manoj Pahwa, Kumud Mishra, Mohd Zeeshan Ayyub, and Revathy in pivotal roles.

Despite its powerful intent, the film is facing stiff competition from the Shahid Kapoor and Triptii Dimri starrer O’ Romeo, which has already crossed the ₹90 crore mark globally. Additionally, it is clashing with the romantic drama Do Deewane Seher Mein, though Assi remains slightly ahead in terms of total cumulative earnings.

The “OTT Patient” Challenge

Trade analysts suggest that mid-budget social dramas like Assi are currently grappling with a shift in audience behavior. Many viewers now prefer to wait for such “content-driven” films to arrive on digital platforms (OTT) rather than visiting cinema halls.

Director Anubhav Sinha remains undeterred, calling this genre the “real mainstream cinema” and emphasizing the urgency of the stories being told. While the film has earned praise from veterans like Javed Akhtar, the commercial recovery remains a concern as it has only recovered a small fraction of its estimated ₹30-40 crore budget.