
New Delhi, December 09, 2025: The incident, which took place during an event promoting her new holiday dance single, “Santa SMiZE, Santa SMiZE,” saw Banks take the stage in a bright yellow wig and a matching Santa hat. The core of the viral controversy centered on her over-the-top, rambling tale about the classic Father Christmas.
In footage quickly shared across social media platforms, Banks launches into a theatrical explanation of what she claims the traditional Santa Claus does with the cookies and milk left out for him.
“Child, he ain’t biting that cookie. He ain’t sipping that cream,” she exclaimed, looking flushed and animated. “He taking a bowl from your cabinet, and he putting a little bit of cookie, and he putting a little bit of that milk, and he mixing it up. And then he put it in your freezer. And he trying to make it taste like Santa SMiZE, and it tastes like Santa s—!”
The highly animated performance, which included a clumsy rap and exaggerated expressions, left many in the audience—and later, millions online—visibly confused and concerned. One of the circulating clips even features a text overlay that reads, “Somebody come collect Tyra Banks.”
The viral video quickly fueled an intense debate over the former America’s Next Top Model host’s on-stage behavior.
Whether a performance art piece or an accidental mishap, the event has achieved its goal: it has made the global news cycle and given her SMiZE & DREAM brand, which also features her viral “hot ice cream,” another massive publicity boost.
Tyra Banks once again proves that she is a master of creating an unforgettable spectacle, turning a simple ice cream promotion into a viral, headline-grabbing moment that has redefined the “battle” for the holiday spotlight.